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Social Media: What You Should Be Tracking and Why

Zest2021-10-05T11:05:04+10:0006/07/2021|

“But I didn’t get any likes? No one is seeing my content!” This phrase is heard far too often when chatting all things social media, and although important, likes and

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Facebook ads = conversions….. right?

Zest2021-05-17T22:45:32+10:0004/05/2021|

You’ve just thrown a lot of marketing budget at some Facebook ads, and now you’re waiting for the sales to roll in. Yet, you hear crickets….. You check to make

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